Quality Complaint Log
Every business’s biggest concern is getting quality complaints. When customers complain about the quality of the products, it means that the company is not performing up to the mark. In such a situation, your competitors might outperform you and take the lead. Use a quality complaint log if you don’t want this to happen.
What is a quality complaint log?
A quality complaint log records all customer complaints about the quality of products that a business receives. This complaint log has become very important because it helps the business know how well it performs.
Excel Worksheet
Excel Worksheet
Why is it important to use a quality complaint log?
Nowadays, every organization maintains a quality complaint log. This is essential for businesses that believe in learning from their mistakes. When they receive a complaint from their customer, they know that they have made a mistake or compromised quality. In this way, this log helps a business rethink everything.
Sometimes, a business’s strategies do not work. When the business receives a complaint regarding those strategies, it considers not investing in them again. This eliminates all the unnecessary work a company used to do.
How do I use the quality complaint log?
A successful business always listens to its customers and values their feedback. The feedback from the customers lets the business know that the quality of the products and services needs to be improved.
Therefore, customers are given the company’s phone number and email address to send feedback. Companies also ensure they have provided their contact details on their official web pages.
When customers contact the business and lodge a complaint concerning the quality of the product, the company representatives entertain and listen to them. Then, they record the complaint in the quality complaint log.
This record includes information regarding the person complaining, the person’s concern regarding the quality of the product, the quality attribute the customer has criticized, the customer’s contact details, and much more.
The business keeps seeing the quality complaint log and figuring out which area needs improvement.
Not all quality complaints are worth worrying about. However, if certain complaints about the same issue occur, it confirms the issue’s existence. The business then takes several actions to resolve that issue.
What information does the quality complaint log collect?
Following are some basic details usually found in every type of complaint log. If you are trying to create your log, you must see the details given below:
- A reference number of the complaint:
Every complaint is unique. Therefore, when a business receives a complaint, it assigns it a unique number. When the customer wants to know the status of the complaint, he provides that number as a reference number. The company remembers every customer’s complaint using the reference number.
The representatives can guide the customer well if they provide the reference number they received while complaining.
- Date and time:
A brand needs to know when the complaint was lodged. If the company already knew about the issue and resolved it after the reported date and time, it can assume that the complaint has been resolved, and there is no need to worry about it.
- Details of the person complaining:
Some businesses pay attention to customers who have sent complaints earlier. This is their strategy to please their customers. Therefore, they like to keep track of all the customers who have complaints. The log collects information about the person sending the complaint.
- Status of the complaint:
The quality complaint log is not for the customer. Instead, it is for the company to maintain. For its convenience, the company likes to note the status of the complaint so that it can ensure that customers’ problems have been resolved.
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